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TextCraft Academy

Master NLP keyword extraction through 5 comprehensive chapters

5 Chapters โ€ข Interactive Demos โ€ข Hands-on Learning
1

Introduction to NLP

What is Natural Language Processing?

Natural Language Processing (NLP) is a branch of artificial intelligence that helps computers understand, interpret, and generate human language. It bridges the gap between human communication and computer understanding.

๐ŸŽฏ Key Concept: NLP enables machines to read, understand, and derive meaning from human languages in a valuable way.

Common NLP Applications:

  • Sentiment Analysis: Understanding emotions in text
  • Machine Translation: Translating between languages
  • Chatbots: Automated conversation systems
  • Keyword Extraction: Identifying important terms (our focus!)
  • Text Summarization: Creating concise summaries

๐Ÿ’ก Why Keyword Extraction?

Keyword extraction automatically identifies the most important words and phrases in a document. This is crucial for:

  • SEO optimization
  • Document indexing
  • Content summarization
  • Information retrieval
2

Text Preprocessing

Preparing text for analysis

Before extracting keywords, we need to clean and prepare the text. This process is called preprocessing and involves several steps.

The Preprocessing Pipeline:

Step 1: Tokenization
Breaking text into individual words or tokens.
Input: "Hello World!"
Output: ["Hello", "World"]
Step 2: Lowercase Conversion
Converting all text to lowercase for consistency.
Input: ["Hello", "World"]
Output: ["hello", "world"]
Step 3: Remove Stopwords
Filtering out common words that don't add meaning (a, the, is, etc.).
Input: ["the", "cat", "is", "sleeping"]
Output: ["cat", "sleeping"]

๐Ÿงช Try It Yourself

3

Term Frequency (TF)

The simplest keyword extraction method

Term Frequency (TF) measures how often a word appears in a document. The more frequently a word appears, the more important it might be.

TF(word) = (Number of times word appears) / (Total words in document)

Example Calculation:

Text: "machine learning is great. machine learning is fun."

Total words (after preprocessing): 6

TF("machine") = 2 / 6 = 0.333
TF("learning") = 2 / 6 = 0.333
TF("great") = 1 / 6 = 0.167
TF("fun") = 1 / 6 = 0.167
โœ… Advantages:
  • Simple and fast to compute
  • Easy to understand
  • Works well for short documents
โŒ Limitations:
  • Common words can dominate
  • Doesn't consider word importance
  • May not work well for long documents

๐Ÿงช TF Demo

4

TF-IDF Algorithm

Term Frequency - Inverse Document Frequency

TF-IDF improves upon TF by considering how rare or common a word is across different parts of the document. It balances frequency with uniqueness.

TF-IDF = TF ร— IDF
where IDF = log(Total Sections / Sections containing word)

Understanding IDF (Inverse Document Frequency):

IDF measures how rare a word is. Words that appear in every section get low IDF scores, while rare words get high IDF scores.

Example with 3 sentences:
1. "machine learning algorithms"
2. "deep learning networks"
3. "machine vision systems"

IDF("learning") = log(3/2) = 0.176 (appears in 2/3 sentences)
IDF("machine") = log(3/2) = 0.176 (appears in 2/3 sentences)
IDF("algorithms") = log(3/1) = 0.477 (appears in 1/3 sentences - more unique!)
๐ŸŽฏ Why TF-IDF is Better:
  • Balances word frequency with uniqueness
  • Reduces impact of common words
  • Highlights truly important terms
  • Industry standard for keyword extraction

๐Ÿงช TF-IDF Demo

5

RAKE Algorithm

Rapid Automatic Keyword Extraction

RAKE is different from TF and TF-IDF because it extracts key phrases (multiple words) instead of just single words. It uses word co-occurrence patterns.

How RAKE Works:

Step 1: Split by Stopwords
Text is split wherever a stopword appears, creating candidate phrases.
"The machine learning algorithm is powerful"
โ†’ Candidates: ["machine learning algorithm", "powerful"]
Step 2: Calculate Word Scores
Score = (Word Degree + Word Frequency) / Word Frequency
Degree = how many words it co-occurs with
Step 3: Calculate Phrase Scores
Sum the scores of all words in the phrase.
RAKE Score = ฮฃ (individual word scores in phrase)
๐ŸŒŸ RAKE Advantages:
  • Extracts multi-word phrases
  • Domain independent
  • No training data required
  • Great for technical documents
Best Used For:
  • Scientific papers
  • Technical documentation
  • Academic articles

๐Ÿงช RAKE Demo

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